- The use by proxy in the United Kingdom has developed as VPNs face potentially tighter rules and restrictions
- Specialized proxies provide companies with flexibility, precision of location and resilience to VPN
- British companies adopt agents through electronic commerce, finance and marketing
Many British companies are concerned about the regulation of VPNs could be on maps, after the online division security law led to an explosive interest in tools, which has prompted regulators to take note and companies to explore alternatives.
These are not traditional commercial VPN (such as Sonicwall, Cisco AnyConnect or Fortinet) which guarantee employees access to internal networks, but rather on the specialized VPN services used for external online operations.
Due to increasing uncertainty, companies are increasingly turning to proxy services, which offer greater flexibility and fewer compliance problems than VPNs.
British interest increasing
Unlike VPNs that encrypt traffic and direct it through a single tunnel, offer more granular routing and customizable access, allowing organizations to carry out a data collection specific to location, to navigate in geo-redictions and to monitor competitors with a reduced risk of detection or blocking.
Decodo data shows that the United Kingdom proxy users increased by 65% after launching the online safety law, while proxy traffic increased by 88%.
This indicates growing dependence on proxies as a standard part of digital infrastructure rather than a niche tool.
“Companies around the world become smarter about how they work in highly competitive landscapes. Instead of simply choosing the most popular tools, they choose what suits them best, than it is faster, easier to use or works better with the region specific to the region.
One of the reasons why the proxies develop so quickly is their technical maturity, says Decodo. Suppliers now bring together business quality security features with user -friendly conceptions, which makes them suitable for global companies as well as small businesses.
At the same time, more British companies learn to differentiate between VPNs and proxies and correspond to the tools to their objectives.
“Other organizations in the United Kingdom invest time in understanding tools that guarantee secure and effective online operations. Most companies test different solutions, suppliers and do their research on proxies and VPNs, and they also make more informed strategic choices, “said Gabriele Verbickaitė, director of product marketing at Decodo.
Prusting proves to be particularly useful in sectors such as electronic commerce, finance and digital marketing, companies that use them for tasks such as advertisements, pricing monitoring, referencing monitoring and fraud prevention.
Options such as residential, mobile and ISP proxys allow greater stability and greater location accuracy compared to older methods.
“British companies quickly adopt proxy services, going beyond Simple VPNs to more advanced configurations which offer greater control over their online activity. It is no longer just a question of staying private – performance and reliability are now just as important, “said Vaidotas Juknys, business manager at Decodo.
