I blame myself. In the middle of a beautiful conversation of Podcast with Apple’s main vice-president in terms of material engineering, John Ternus, and the global marketing manager of the company, Geg Joswaiak (affectionately known as “Joz”), I mentioned “Bendgate”. Things have somehow left the rails from there.
We discussed, with the world editor of Tom’s Chief Guide Mark Spoonauer, about The Apple iPhone Air incredibly thin, a product that Apple unveiled a day earlier and, without irony, praised its strength.
I sat in this opening audience and I heard the specifications, which include a 5th year titanium frame and the new ceramic shield 2 for maximum durability. However, the memories are long and it is difficult to forget the last time that Apple has unveiled a thin phone on the big screen. What people may not remember is that the iPhone 6 Plus was only 7.1 mm of lighting, and it included a 5.5 inch screen on a large scale.
Almost as soon as the iPhone 6 Plus hit the stores of stores, people are and folded it. He summed up so badly that Apple, in the iPhone 7 Plus, would introduce a brand new class of aluminum.
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I said the word magic
The air of the iPhone is only 5.6 mm thick, which makes it the thinnest phone in Apple. It seemed, at least for me, a risk, so I asked the question to Ternus and Jozwiak, even daring to mention the term “bendgate”. Are they worried and how did they prepare the iphone air at $ 999 for the punishment he is surely about to bear when he ships later this month?
Ternus quickly reminded me: “You heard us say in the speech, … It is more durable than any previous iPhone, and it’s 100% true.” He listed the existing water penetration measurements (IP68) and the more difficult ceramic shield (by a factor of three) which covers both sides of the iPhone.
“It goes beyond our internal measures for the curvature force,” said Ternus, that is to say when Jozwiak rang, “which is really high”.
Joz (as I will call it from now on) then added that he thought that the teams “had chosen the right materials for these products, and that the titanium here on such a thin product was essential to create an incredibly strong, incredibly strongpregnant. “”
I saw an iPhone air fly
I wanted to ask myself if Apple had done or not end tests, which means that they had asked people to sit in the iPhone air, but Joswiak cut me off. He had other ideas.
I watched Joswiak start to wave his iPhone air, only late that he was about to launch the 165 gram phone in my direction. Suddenly, the phone was flying in the air. Naturally, I groped him and he rebounded on an adjacent tablet. I rushed to take the phone clearly without spot, relieved that he had not found himself on the ground behind us, but Joz was not finished.
“Try to fold it,” he said, smiling at me.
“Go ahead, it’s on me.”
I realized that I was on video and about to try to potentially destroy one of the most important employees of Apple’s most important employees.
I didn’t want to, but I couldn’t deny the challenge.
I kept the air of the iPhone in front of my face and I put my thumbs on the face and my other figures on my smooth back, then I leaned the phone, or rather I stretched myself powerfully because it flexed a little but I did not give in.
Mark Spoonauer also gave a shot and wondered if Apple Store buyers would be encouraged to try this test.
More protection than you think
I admitted that it was better than a buttock test. The phone is clearly lost, but it resumes directly in a perfectly flat slab, the second where you stop trying to fold it.
“If you put enough loading,” said Ternus, “you can make it flex a little”, and Joz finished the thought, “but that comes up right away. This is the idea.”
Although this is not much movement since they are rigid materials, I was curious to know how the lithium-ion battery is protected in these situations.
“We have a metal box on the battery,” said Ternus, “which also makes battery itself a much stronger component … We feel really well on this subject.”
So there, you have it, I simply settled inadvertently the question “bendgate” for iPhone air. It is clearly a very durable phone. I gave all my in a surprise turn test, inspired (devil, almost requested) by the head of all Apple marketing.
Thank you, Joz, for having frightened me and for giving me a chance to dispel at least an concern about the exciting, new and incredibly thin iPhe of Apple.
I think I need to go to bed now.
By the way, if you want to see this moment and maybe watch the complete and fascinating conversation, consult part 1 of the Podcast interview on Tom’s Guide and Part 2 on the Techradar YouTube channel.
You can read Mark Spoonauer’s report here.
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