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Sherrone Moore allegedly sent messages to several women on social media over the past five years, before his highly publicized firing as Michigan’s head football coach and subsequent arrest.
The Athletic detailed several instances Monday where Moore left women perplexed by messages he sent them on Instagram.
A woman told the outlet she received a message in November, hours before the Wolverines were set to play Purdue. The message was a hand waving emoji in which she responded “hello.” The woman told The Athletic that she initially thought it was an account claiming to be Moore, but he allegedly assured her that was not the case. She congratulated him on his victory and said in the coming days he would react to some of the videos she posted on his Instagram stories.
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Michigan head coach Sherrone Moore watches a play behind quarterback Bryce Underwood (19) during the second half of the spring game at Michigan Stadium in Ann Arbor, Saturday, April 19, 2025. (Junfu Han/USA TODAY NETWORK via Imagn Images)
The woman said she did not engage further after learning he was married and had children.
“What is he doing? she wondered, according to The Athletic. “Sitting in the bathroom?”
Moore’s interactions with women on social media were reported to university officials. An official told the outlet that the messages were not harassing in nature, but raised questions.
“It was not sexual harassment,” an official told The Athletic. “It was fitting: ‘Are you an idiot?’ kind of stuff.”
More than 20 people spoke to The Athletic about Moore’s alleged behavior on social media. Four women described to media outlet Moore a pattern of “liking” a post on their Instagram Stories and then striking up a conversation by asking how they started following each other.
Ellen Michaels, an attorney representing Moore, addressed the report in a statement to the outlet.
ED ORGERON GIVES ADVICE TO SHERRONE MOORE AFTER SAGA THAT LEFT HIM FIRED AND ARRESTED
Michigan coach Jim Harbaugh high-fives offensive coordinator Sherrone Moore after a play during the second half of UM’s 26-0 victory over Iowa in the Big Ten championship game in Indianapolis on Saturday, Dec. 2, 2023. (IMAGINE)
“Sherrone Moore denies any criminal wrongdoing,” Michaels said. “There is no history of domestic violence, no prior ruling supporting the allegations of dangerous driving, and no court ruling validating these allegations. This matter will be decided in court based on evidence and due process, not speculation.”
Moore was arrested on multiple charges earlier this month. He faces one charge of third-degree trespassing and two misdemeanor charges of stalking and breaking and entering without the owner’s permission. He has been released on bail and is due back in court on January 22. A not guilty plea was entered for him.
Moore was accused of having a “long history of domestic violence” against the staff member with whom he allegedly had an inappropriate relationship for years.
Court documents obtained by PK Press Club Digital revealed allegations made by the staffer’s attorney, Heidi Sharp, on the day Moore allegedly entered her home without permission, which later resulted in his arrest.
Former Michigan football coach Sherrone Moore appears via video in court in Ann Arbor, Michigan, on December 12, 2025. (Ryan Sun/AP Photo)
Prosecutors detailed the alleged events leading up to Moore’s arrest, including that Moore had had an “intimate relationship” with the Michigan staffer for “several years” and that the woman had broken up with him two days before his arrest.
Prosecutors accused Moore of contacting the staffer by phone and text after the breakup, prompting the victim to contact the University of Michigan and cooperate with its investigation. Moore was later fired from his job as head football coach, which prosecutors say prompted him to show up at the woman’s home.
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Moore then allegedly “barged” into the residence, grabbed a butter knife and a pair of scissors, and then began threatening his own life. According to prosecutors, Moore told the staffer, “My blood is on your hands” and “You have ruined my life.”
He was named head coach of the Wolverines after Jim Harbaugh returned to the NFL.
