Justin Sun says to ‘keep going’ on TRX purchases from Tron Inc

Crypto billionaire Justin Sun has endorsed Tron Inc.’s strategy of stacking the TRX token, which has recently outperformed bitcoin. as a basic treasury asset, highlighting its latest dip purchase with a simple “continue” on X.

Nasdaq-listed Tron Inc. announced Wednesday that it has acquired 175,507 TRX tokens at an average price of $0.28, for a new investment of just over $49,000 in the native token of the Tron blockchain. The latest purchase brought its TRX reserve to 679.9 million tokens ($540 million).

The company plans to further grow its holdings in TRX to improve long-term shareholder value.

Tron Inc. – formed by a reverse merger between SRM Entertainment and a Tron-related entity – is a publicly traded company focused on blockchain-integrated treasury strategies and holding a significant amount of TRX tokens. The company takes inspiration from Nasdaq-listed Strategy, which pioneered the digital asset treasury space by beginning to accumulate Bitcoin as a reserve asset in August 2020.

Sun’s nod reinforces steady accumulation amid market decline. TRX price peaked near 45 cents in 2024 and has since returned to 28 cents. But lately it has been relatively resilient, down just 1.3% this year compared to market leader Bitcoin, which is down almost 19%, according to CoinDesk data.

TRX’s relative outperformance amid broader crypto weakness has led some analysts to view it as a defensive safe haven asset.

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