- Supergirl may be available to rent or purchase from you before the end of July
- The comic book movie only grossed $100 million worldwide
- If true, its digital release could be another disaster waiting to happen
It looks like DC Studios is already ready to cut their losses with Supergirl at the box office.
After barely passing the $100 million mark worldwide last weekend (July 3-5), officials at the comic book giant’s film and television division appear ready to pull the plug on the theatrical release of the DC Universe (DCU) film.
Indeed, according to the X/Twitter fan account DC Film News, DC is targeting a July 28 home release for the Milly Alcock-led superhero film.
“SUPERGIRL” is reportedly targeting a digital release on July 28. A little over 30 days after its theatrical debut. pic.twitter.com/Xq7cfwzG4NJuly 6, 2026
This does not mean Supergirl will come to HBO Max, aka one of the world’s best streaming services owned by DC Studios’ parent company, Warner Bros. Discovery. Instead, it will be available to rent or purchase on premium video-on-demand (PVOD) platforms including Amazon, Apple TV and Sky.
It is worth pointing out that the aforementioned digital launch date doesn’t been officially announced.
Currently, listings for the DCU Chapter One movie on the Amazon store and Sky stores indicate that its home release has not yet been confirmed, so you may not be able to watch it. Supergirl on your TV or smartphone before the end of the month. However, if Supergirl debuts at home before August 1, it will compound the misery of those who had high hopes for one of the many new films of 2026 and saw it crash and burn after its theatrical debut.
I’ve contacted DC Studios and Warner about the rumored home release, and will update this article if I receive a response.
Why Supergirl’s digital home release could add insult to injury for DC Studios
If Supergirl whether its PVOD bows on July 28 or not, an earlier-than-expected home release won’t be a shock when it happens.
Frankly, due to the competition it faces and its poor critical reception before release – read my Supergirl worth rewatching if you haven’t yet – its launch was a total disaster for DC Studios.
According to industry analysts, Supergirl must earn at least $300 million to recoup the costs associated with its production and marketing campaign. Considering it only made back a third of that figure in its first 11 days on the big screen, DC Studios co-head Peter Safran’s suggestion is that Supergirl “failed to meet our expectations at the box office” might just be the biggest understatement of the year.
However, bigger problems await DC Studios – and I’m not even talking about whether Safran and co-CEO James Gunn need to re-evaluate their entire plan for their fledgling film franchise.
If – and it’s a big if – Supergirl If the company takes off on PVOD services in late July, it may not get the digital financial windfall it desperately needs. For what? Due to The Odyssey And Spider-Man: A Whole New Day.
On July 28, the first, that is to say the historical epic directed by filmmaker Christopher Nolan, will have been in theaters for 10 days. Depending on where you live, Spider-Man 4 will either just debut in theaters or be ready to do so on July 31 as well.
With the duo being touted as two of the most anticipated films of the year, moviegoers will be flocking to their local cinema to watch one or both films. Not that it needs to be spelled out, but it means they won’t be home to rent or buy. Supergirl. If DC Studios hopes to improve the film’s financial earnings, it will have to wait SupergirlThe home release until mid-August will certainly be in his best interest.
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