A few days ago, we had our first official overview of the DJI Romo – the brand’s first foray into robot vacuum cleaners – and the more information I receive on this new surprising addition to the DJI range, the more I am intrigued on the way in which it will shape in the event of launch.
It certainly looks cool. The video clip shared by Tech Leaker Igor Bogdanov (aka @quadro_news) and the teaser trailer Dji Leaker @jasperellens show the winding quay with a transparent plastic blanket – and if you look closer, you can see that the bot itself seems to have a clear cover. It is an unusual design choice and which will certainly care about models of competitors, even if I have my concerns about how it will remain virgin over time (it may be good that Dji seems to offer a version that does not have its interior exposed as an alternative).
Although a DJI logo is not found on the product and it is the first white plastic that I saw from #Mavicair … The official Chinese account #DJIROMO displayed this little video teaser today, showing that they would launch their first vacuum cleaner on August 6. Cheers pic.twitter.com/zbseu9pfcdJuly 23, 2025
What is particularly interesting is that this glance inside the quay does not reveal water tanks. Almost all of the best robot vacuum cleaners have cleaning capacities these days. You don’t need A water tank in the platform so that the bot itself can clean up – some models will only have a small integrated reservoir on board. However, these tend to be cheaper and more basic Robovacs.
Mid -range bots will often have a clean water tank in the platform and automatically fill the tank on board. Go to the Premium category and you can expect an additional dirty water tank and automatic washing vaddoudit. Unless there are nestled tanks, it seems that Romo does not offer either.
I suppose that guardianship and self -cleaning technology are not areas in which Dji would naturally have expertise. The brand is known to do just about all the best drones on the market, and there is no cross there. This contrasts with, say, navigation and technology for avoiding objects, which is vital in drones and vacuum cleaners of the robot. I expected that Romo’s navigation skills are high.
A premium proposal?
We do not yet have any information on prices for the DJI Romo, but I had assumed that DJI would position its first Robovac as a premium choice, with matching features and specifications.
It may not be the case. We have a precedent for a huge brand trying to make waves on the robot vacuum cleaner market with a relatively basic model: Dyson and its 360 VIS NAV. It was not the very first Robovac of Dyson, but it was a major launch in this area and seven years in preparation. In this case, Dyson offered limited capacities – no cleaning to speak, and no automatic dust of dust either – but decided to stick to a premium price anyway.
Dyson is a firmly premium brand, so it was not necessarily a surprise (although it is generally more to justify its high prices). With Dji, things are more in the air … without puns. On the one hand, we have the amflow, the first and the only Ebike of Dji, which is a premium proposal.
However, the drones it is known vary from ultra-cheap (in its Ryze Telo line) to extremely high-end, but the constant is that it is always an excellent value for money, often undervaluating similar rivals. (I asked Tim Coleman, cameras editor and Techradar resident drone experts, and he said: “I would expect the Romo price to be, it will be an excellent value. This is the DJI way.”)
The jury is therefore where the Romo could be on the market. We may not have too long to wait to discover it in both cases. The last trailer suggests that the DJI Romo will be launched on August 6. But it’s a separate problem …
