Bad Bunny struck a chord at the 2026 Grammys, using his moment in the spotlight to deliver a message centered on unity, compassion and love, a speech that quickly became one of the most talked about moments of the evening as the ceremony unfolded.
Speaking amid continued political and social divisions in the United States, the Puerto Rican superstar reflected on how negativity can spread when people let anger take over.
He warned that people can be “contaminated” by hatred, before offering a hopeful counterpoint.
“Hate becomes more powerful with more hate. The only thing more powerful than hate is love,” he said.
“So please, we have to be different. If we fight, we have to do it with love. We don’t hate them. We love our people. We love our family, and that’s the way to do it, with love. Please remember that.”
Those remarks resonated deeply in the arena and online, cutting through an evening otherwise dominated by performances, fashion moments and awards.
His lyrics stand out for their simplicity and emotional clarity, cementing his reputation as an artist who is not afraid to use the world stage to speak from his heart.
Bad Bunny’s appearance at the Grammys came just days before another major milestone, as he prepares to perform at Super Bowl LX on Sunday, February 8.
The event will take place at Levi’s Stadium in Santa Clara, California, where the Seattle Seahawks and New England Patriots will face off for the Vince Lombardi Trophy.
Earlier in the show, host Trevor Noah also recognized Bad Bunny’s impact beyond music, highlighting his efforts to support Puerto Rico’s economy by creating a musical residency designed to boost local businesses.
This mention added additional context to the artist’s message, highlighting his continued commitment to his roots and community.
As the Grammys continued, Bad Bunny’s call to meet conflict with love remained one of the ceremony’s defining moments, reminding viewers that sometimes the most powerful statements come not from trophies or performances, but from words meant to bring people together.
