Ben Affleck returns as the face of Dunkin’ for Super Bowl LX.
THE Argo The star, 53, continues the brand’s popular DunKings story. The Boston native has starred in Dunkin’s Big Game commercials since 2023, often joined by famous friends and family.
Now, a new teaser lets fans guess which stars will appear in 2026.
As Popular magazine revealed an exclusive 60-second teaser showing Affleck in a studio filled with throwbacks to past Dunkin commercials, including DunKings tracksuits and oversized coffee mugs.
Addressing two mysterious figures with their backs turned, he says: “Jen, Matt, I have an argument for you. »
“What’s old is new, what’s cringe-worthy is good, what’s up is down,” Affleck says while holding up a VHS tape. “We are sitting on a gold mine.”
He adds, “6-7,” then says, “People say that too. And it’s ‘Ping,'” before calling the idea “Perfect! It’s timely!”
Reading the label, Affleck says, “Dunkan.” He later explains: “The studios didn’t believe it. The networks didn’t believe it. You know who believed? Dunkin’. Because when I wanted to go get coffee, they sold them.”
The teaser ends with Affleck declaring, “The fact is, this is the pinnacle of all our careers. All I need is your consent,” before the date 2.8.26 flashes on the screen.
Dunkin’ Super Bowl commercials began in 2023 and became a full DunKings tradition in 2025, including a seven-minute short and appearances from Matt Damon, Tom Brady, Jennifer Lopez, and more.
