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Bill Belichick’s brief mandate as Football UNC The coach was largely defined by the relationship of the NFL legend with Jordon Hudson.
Tuesday was no different when the long -standing coach faced more requests on his personal life. Only this time, he adopted the questioning line as a marketing opportunity.
Addressing journalists this week, the first New England Patriots The head coach has faced a pair of questions about the buzz surrounding his personal life during the Tar Heels’ off-season. Belichick was specifically asked what he thought was the “biggest false idea” of his stay in Chapel Hill.
North Carolina football coach Bill Belichick, and his girlfriend Jordon Hudson watched the match between the Tar Heels and the Duke Blue Devils on March 8, 2025, in Chapel Hill, in North Carolina. (Images Jared C. Tilton / Getty)
“I don’t know. I am really focused on my work here in Carolina, that is to say to help our football team, and it’s just to improve every day. You know, to stack these days together-training days, days of preparation, days on the ground, and we did it. Our staff did an excellent work of hard work to do it. This is my big goal.”
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“Is there noise there? We have always treated that,” he continued. “Really, our work is to build the football team and … also build their individual career. This is really where we are.”
Belichick was pressed further when he was asked if he would have returned to training knowing what he is paying attention now or if it was removed from the experience. But instead of a brief answer that many Nfl Fans have become familiar with, Belichick responded with a joke on his recent book.
“On a part of the noise that exists-the book and things like that, I mean that it is what it is. It is a personal business that I entered when I was not a coach last year. I hope it will be a big purchase on the day of the Fathers’s Day,” he said with a smile.

Coach Bill Belichick looks at his team during training in Chapel Hill, North Carolina on March 5, 2025. (AP photo / Chris Seward, file)
Bill Belichick says that girlfriend Jordon Hudson was “formidable” in the middle of the controversy
Belichick’s book – and the relationship with Hudson, 24 – made the headlines in April when, during an interview with CBS News, Hudson stopped questions about the couple’s relationship. According to reports at the time, Hudson interrupted several times, Including the closure of the question of how they met, and even the assault at a given time, delaying the maintenance of about 30 minutes.
Belichick responded at the time to the benefits of the interview with a declaration claiming that he “clearly communicated with my publicist in Simon & Schuster that any promotional interview in which I participated would accept to focus only on the content of the book.”
Belichick added that he was “surprised” to get questions about his relationship and that when Hudson intervened, she was doing her job. He then accused CBS to create a “false story” with so-called “selectively modified clips”.

Head coach Bill Belichick of the Tar Heels coaches at the Kenan stadium on April 12, 2025 in Chapel Hill, in North Carolina. (Peyton Williams / Getty Images)
CBS responded, in disagreement with the Belichick event version.
“When we agreed to speak with Mr. Belichick, it was for a big interview,” said the company. “There was no prerequisite or limitation to this conversation. This was confirmed several times with its publisher before the interview took place and after its end.”
Belichick will start when UNC Hosts TCU Monday, September 1.