Binance enters the prediction markets arena via Predict.fun integration

Binance has added a market prediction feature to its Binance Wallet, giving users a way to trade on the probability of real-world events without leaving the app.

The rolloaut connects Binance Wallet to Predict.fun, a decentralized platform built on BNB Smart Chain and is not supported in all regions in which the exchange operates. The platform was built by a former Binance employee and allows users to earn yield while positions remain open.

Prediction markets allow users to buy stocks linked to outcomes such as election results, sports matches or the release of economic data and have seen their popularity explode. Prices range from $0.01 to $0.99 and reflect crowd probability estimates.

Users can now transact using funds already held in Binance spot or funding accounts. It also removes blockchain transaction fees by covering gas costs, a move that could lower the barrier for retail users.

Binance said the feature works through a keyless wallet system, which divides control of private keys to reduce single points of failure. Users must create a separate prediction account to access the service.

The company does not directly operate the markets or act as a counterparty, it said. Instead, it provides access to a third-party application.

The move comes after monthly trading volumes of prediction markets increased 200-fold over the past two years, from less than $100 million to more than $20 billion, according to data from TokenTerminal.

The prediction markets are currently dominated by Polymarket and Kalshi, who together capture over 97% of the market and are growing steadily while gaining institutional support. Kalshi recently secured $1 billion in funding at an $11 billion valuation, and Polymarket has received up to $2 billion in commitments from the owner of the New York Stock Exchange.

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