- Asana claims that two thirds of British companies find it difficult to develop the use of AI
- Companies focus more on the return on financial investment than on the satisfaction of workers
- AI is also considered a tool for solo use, not for team collaboration
More than two -thirds (67%) of British companies fail to evolve AI tools in their organizations, noting a distinctive “leadership bubble” where technology is not broader, said new research.
Asana figures say that senior leaders are 66% more likely to be early adopters than their employees, managers 38% more likely to use the weekly AI than regular workers.
On the other hand, there are 32% more concern about employment safety among workers than managers, with regular employees 39% more skeptical than managers.
Managers are more likely to use AI than employees
In particular, less than one in four companies (23%) follow employee satisfaction with artificial intelligence, even if three out of five (59%) follow a return on financial investment, highlighting the absence of a holistic approach to the deployment of technology.
According to Asana, those who follow employee satisfaction are 32% more likely to see AI adopted at all levels of work.
The company compares the technology to a personal assistant, saying that almost half (49%) of AI workflows are designed for individual use, not on team collaboration.
Among the teams most likely to collaborate better thanks to the use of AI are IT and engineering, IT and HR, finance and legal, marketing and IT, as well as marketing and finance.
The company’s report calls on companies to assess how their teams work together before considering how they can effectively deploy AI that can be used by team members of all levels.
“The teams operate in silos, workers are more likely to continue using AI for solo use rather than unlocking the use of AI within the teams – and above all, to different team functions, where we see the strongest impact of AI,” said Dr. Mark Hoffman, responsible for collaborative intelligence at Asana’s Work Innovation Lab.
By increasing the dialogue of employees, by following satisfaction and responding to concerns such as employment security, Asana says that companies will be able to pass solo experiences to collaborative approaches with more ease.