- Elementor has expanded its Ally accessibility plugin into a free browser-based scanner, removing plugin installation friction
- Ally distinguishes itself as a “remediation engine,” providing fixes as well as audits to meet WCAG standards.
- Growing regulatory and market pressure globally is driving demand for tools that simplify accessibility compliance.
Ally, Elementor’s web accessibility plugin, just received a browser release that should make it easier to check websites for accessibility issues.
Elementor is a popular WordPress website builder plugin that allows users to design websites visually using a drag-and-drop interface without the need to write code. It has a web accessibility plugin designed to help site owners identify, understand and resolve accessibility issues, all in accordance with WCAG guidelines.
Web accessibility involves designing websites so that people with disabilities can perceive, navigate, and interact with websites effectively. Not only does this enable inclusiveness, but it also broadens the potential audience and helps meet legal requirements (such as WCAG guidelines, for example).
Elementor first launched its web accessibility plugin called Ally in November 2025. The company argued that it was better than competing products because it offered solutions to problems it identifies and guided web administrators through the process of their application.
“Accessibility tools usually just yell at you to tell you what’s wrong. Ally fixes it,” they said. “Ally is different because it is a ‘remediation engine’.”
However, the process still required installing a plugin which, as Elementor stated in a press release shared with TechRadar Prowas a “friction” point. To eliminate this friction, he turned Ally into a browser accessibility scanner that can be accessed completely free at this link.
“Put in your URL and we instantly visualize invisible barriers on your site,” Elementor said.
Such tools are in high demand these days, the company adds, mainly because accessibility requirements are increasing globally due to “regulatory and market pressure.” Elementor claims that many organizations are being asked to be “accessible” without having accessibility expertise in-house and are using tools that are limited to audits, without providing solutions – a process that “creates compliance fatigue rather than progress.”
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