The Chinese manufacturer of electric vehicles Xpeng announced its latest partnership with the technological giant Huawei, which has caused a new interpretation of the display of augmented reality – or AR HUD, if you promote concitation.
Nicknamed the panoramic display in pursuit of light (does that make it the LCPD AR HUD?), The innovative configuration projects a series of colored graphics on the windshield, effectively transforming the field of vision of a conductor into an interactive canvas of light and animation.
Although Ar Huds is not new, since Mercedes-Benz and Porsche offer accomplished versions like S-Class and Panamera, the upcoming offer from Xpeng goes a little further.
During a recent demonstration in China, the two companies revealed that the system can mainly cover an entire windshield, or the equivalent of a 2K and 87-inch resolution with a contrast ratio of 1800: 1 and a brightness of 12,000 nits.
Xpeng and Huawei have teamed up to launch a brand new Ar-Hud! This update is launching the very first feature of industry monitoring carpets, offering more immersive and fun visual experience. Driving has become much more fun. °June 6, 2025
The videos that have surfaced from a recent launch event reveal the system operating in poor weather conditions, radiating speed information, the correct track, future navigation instructions and even traffic on the route directly to the whole of a windshield.
Similar to current systems, Xpeng and Huawei technology uses colorful animations to display the coming navigation directions, apparently “ paint ” blue lines that are easy to follow on the coming road.
However, when the current technology displays this in front of the driver, it seems that Huawei can extend the said instructions to the side of the front passenger, allowing various information elements to be strewn around the windshield in real time.
Analysis: Distraction too far?
Xpeng claims that the new system will make its debut on 250,000 yuan (around $ 35,000 / £ 26,000 / $ 53,000 in the) G7 Electric SUV, which will arrive later this year in China – although it has not been planned to deploy it in the additional markets.
According to the brand, the panoramic display in search of light can warn from pedestrians entering the road, changes in the upcoming track and warnings to approach vehicles on the sides and the rear.
He is also supposed to help misty weather conditions and other weather conditions, but the video examples used during live demonstrations of the company seemed to be hectic … There is so much things.
The company claims that the system has been developed using autonomous driving data covering millions of kilometers, according to because News China, which means that it is mainly designed for use when the vehicle supports driving.
But Xpeng also believes that it can reduce driver distractions in denying the need to look at instrument catches and central infotainment screens.
However, the idea of a windshield covered with information, colorful animated graphics and real-time alerts is very similar to a huge distraction for me.