- According to rumors, Apple will work on an update powered by AI for the Apple support application
- The code alludes to an “assistance assistant” who will help users to troubleshoot Apple products
- I used to work at the Genius Bar and I think this idea could be excellent if it is done correctly
Apple could be about to add an AI assistant to the Apple support application, and this would be great news for iPhone, iPad and Mac users in the world.
Spotted for the first time by Macrumors Aaron Perris’s contributor, a new code alludes to a “support assistant” supplied by AI to the Apple support application.
According to Perris, “the code indicates that the support assistant” uses generative models “and that it will provide responses” linked to certain Apple products and services “warns that generative models can sometimes provide” incorrect, misleading, incomplete, offensive or harmful customers “and that customers must not rely on information assistant as a substitute for professional advice.”
For the moment, the Apple Support application allows you to talk to a member of the real Genius bar on problems with your products and allows you to receive a repair support without having to go to your Apple Local store.
Although there are no details on the moment when this assistant fueled by AI is launched, it could be a huge improvement in the way we access Apple support, and as an employee of old Genius bar, I will explain why.
Ai for the best
I have worked at the Apple Genius Bar for almost four years by studying journalism at university, so I had many meetings with Apple support behind the scenes and as a customer.
The Apple support application is excellent and is one of the main reasons why I recommend Apple products to family members who seek to buy new technologies. I really believe that the Genius Bar is one of Apple’s best products, and AI will only improve it.
I cannot count the number of times that customers roamed long distances to come to the Apple Store, only so that the problem they experience as an incredibly simple solution.
With an assistant powered by AI, Apple users could be pointed out in the right direction each time rather than counting on the customer to select the correct service path.
The Apple support application already asks a few questions to ensure that the customer obtains the right support, whether online, at the store or via support items. However, the addition of AI chatbot capacities would improve this experience even more, lightening pressure on the employees of Genius Bar and improves customer experience.
The addition of AI chatbots to customer service may seem exasperating, but as long as Apple uses generating AI as a way to improve the customer experience, I think this rumor functionality would be a genius.