- Millions regularly play games on LinkedIn, apparently
- Sudoku is the sixth game to add to the LinkedIn game platform
- LinkedIn thinks that sudoku games can be a icebreaker
LinkedIn added another game to his portfolio in the hope that he can keep more than 1.2 billion users engaged in the platform of the work site longer.
The launch of Sudoku marks the sixth match of Linkedin, which is designed to be played faster (in two to three minutes) with a 6×6 arrangement compared to the traditional 9×9 versions of the game.
As with the previous games added to the platform, LinkedIn thinks that Sudoku could serve as an icebreaker to arouse friendly competition between his colleagues.
Linkedin continues to add games to the platform
Although the platform is mainly designed for professional social networks, millions of people would play games on the platform daily, with a peak hour at 7 a.m., he.
“More than a year after the launch of LinkedIn games, the commitment remains solid,” wrote the company in an article.
It is estimated that 86% of today’s players will come back tomorrow, and 82% will return next week, the Gen Z is most likely to participate in online games.
Although Meta platforms have more users than LinkedIn (3.5 billion daily users) and better budgetary growth, Linkedin is less disputed in space, focusing on professional networks rather than on personal commitment-in the last quarter, the platform belonging to Microsoft experienced a growth of 9% of $ 4.6 billion.
The last months have experienced countless gradual upgrades to the platform, including the addition of new games and useful injections of AI tools to help job seekers and more efficient recruiters.
This particular game is delivered with many identification information, under collaboration with Nikoli (the Japanese publisher that the popularized sudoku) and Thomas Snyder, triple world champion of sudoku and puzzle designer.
“We don’t want to have a puzzle on LinkedIn that takes 20 minutes to solve, right?” Product Director Linkedin, Lakshman Somasundaram, said in an interview with CNBCSpeaking of the most condensed design of the game.
