Millions of Americans are forced to delete photos each year because they lacked storage on their smartphones


  • Vast photo archives exist, but most images remain invisible
  • Cunard’s exhibition highlights the need to preserve physical memories
  • Shared experiences create a lasting photographic record for history

The Americans take 230 billion photos of amazing each year, the vast majority captured on commercial smartphones., But new research said that this could all risk being lost without warning.

A report by the luxury cruise company Cunard indicates that photo books, once an essential to preserve family memory, have become less common, because only 3% of Americans store images in printed form, most preferring to keep them on phones or in cloud storage.

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