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Rice University is pulling out all the stops to ensure it has a full stadium for its game against No. 22-ranked North Texas on Saturday night.
They’re offering free 12-ounce beers to students 21 and older at a stand near their stadium, a free voucher for Ben & Jerry’s ice cream, a free t-shirt for the first 500 students, and a $15 voucher for two food trucks. All benefits require a student ID.
Rice announced the student benefits in a post to X, which has since been deleted, but PK Press Club Digital confirmed the promotion was still happening.
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Rice Owls defensive back Khary Crump (12) is ejected from the game during a game between the Rice Owls and the UTSA Roadrunners at the Alamodome in San Antonio, Texas on October 11, 2025. (John Rivera/Icon Sportswire via Getty Images)
To further encourage attendance, the highest attended residential college can win a $500 gift card to a local grocery store and a guest speaker.
The game is important, as Rice enters the game at 5-5 and, with a win, would become eligible to make a bowl game. This is the team’s fourth straight home game, and they went 1-2 in their previous three.
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Rice Owls assistant coach Johnathan Wilson gives encouragement during a game between the Rice Owls and the UTSA Roadrunners at the Alamodome in San Antonio, Texas on October 11, 2025. (John Rivera/Icon Sportswire via Getty Images)
The Owls lost to UConn 37-34 in overtime, to Memphis 38-14 and beat UAB last week 24-17 to get back to .500. To get the all-important sixth win of the season, they will need to defeat a 9-1 North Texas team that has won four in a row.
North Texas’ only loss of the season came in October against South Florida, when they lost 63-36. Rice will play South Florida on the road next week.
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Rice Owls quarterback Chase Jenkins (4) passes during a game between the Rice Owls and the Naval Academy Midshipmen at Navy-Marine Corps Stadium in Annapolis, Maryland, September 27, 2025. (Mark Goldman/Icon Sportswire via Getty Images)
Rice is hoping a raucous student section can help it earn a victory against North Texas in its final home game of the season.
