Demi Moore went viral after debuting a spectacular new look at Milan Fashion Week, and the internet has a lot of ideas about it.
The actress, 63, stepped out at Gucci’s AW26 fashion show at the Palazzo delle Scintille on February 26, after swapping her signature long black hair for a sleek, boxy wet-look bob.
The transformation was striking enough to stop people in their tracks online, with fans and critics doing a double-take at the event.
The new hairstyle, dubbed “Demi-tris BoB” by the man behind it, celebrity hairstylist Dimitris Giannetos, who shared the look on Instagram, was paired with an all-leather ensemble put together by Moore’s longtime stylist Brad Goreski.
The full outfit, which Goreski filmed and posted before leaving for the show, consisted of a fitted black jacket, slim black pants, oversized sunglasses, pointy black stilettos and a black handbag.
Each piece was created by Gucci’s new creative director, Demna Gvasalia.
Moore also brought a very special plus-one: her chihuahua Pilaf, who she hugged in one arm while carrying her purse in the other, and who then enjoyed what could be described as one of the best seats in the house, on Moore’s lap, during the show itself.
The online reaction was, to say the least, mixed. Many fans were full of praise.
“I love hair!” one Instagram user wrote, while another said the style looked “so fresh” after years of looking longer.
A few couldn’t help but reference his recent film The bottomwith one commenter cheekily asking: “Have you taken this substance?” ”, a nod to her role in the body horror satire about a woman desperate to retain her youth.
On Reddit, the responses were more divided.
“This is pretty shocking,” one user wrote.
Another kept it simple: “The only word I have for it is ‘severe’.”
One commenter compared her all-black leather look to “Trinity of The matrix‘, while another admitted, in perhaps the most apt reaction of all, that without their contact lenses they had initially mistaken her for ‘Michael Jackson years later’.
