Semler Scientific (SMLR) hired Joe Burnett at the newly created position of the Director of Bitcoin Strategy.
At the same time, the company – which currently holds 4,449 Bitcoin worth around $ 462 million – announced the objective of having at least 10,000 bitcoin by the end of this year, 42,000 at the end of 2026 and 105,000 by the end of 2027.
“We are delighted to ask Joe to join our Bitcoin strategy team and help drive our three -year plan to have 105,000 bitcoins,” said company president Eric Semler in a press release. “Joe is an analytical opinion leader in Bitcoin and Bitcoin cash societies.
“For over seven years, [Joe] Publicly pleaded for Bitcoin as the most advanced monetary technology in the world, “said the press release.” He previously was director of market studies at Unchained, a Bitcoin financial service company. “”
Investors, for the moment, applaud the news, sending an SMLR of more than 14% on Friday while Bitcoin is below $ 104,000 and most of the BTC actions are negotiated in the red.
Before today, however, this was an approximate turn for SMLR, which remains 33% lower than the year and more than 50% reduction out of 2025 above $ 80. The drop in net action has left the market capitalization of the company or lower than the value of the Bitcoin on its balance sheet – thus withdrawing the possibility of collecting BTC purchases through the sales of ordinary action.
The hiring of Burnett and Lofty BTC acquisition objectives suggests that Semler is likely to be creative with capital recovery plans, perhaps – in the same way as Michael Saylor’s strategy – turning to the Privileged Actions market.
