Created by Peaky Blinders Showrunner Steven Knight, The New Netflix Series Guinness house Will have the streamer on September 25. Bringing us back in the 1860s, the series of eight episodes followed the family of great power and dissolved behind the big one which is at the dawn of grandeur.
“This is the extraordinary story of a family that happens to be the heirs of the world’s largest brewery. They are young and have the task of adopting this incredibly successful brand,” Knight told Tudum. “The first priority is: do not spoil it. And the second priority is to make Guinness even bigger.”
Certainly, Guinness house is the perfect antidote while we are waiting for the Peaky Blinders movie The immortal manwhich still has no release date. But now we have first-look images (you can catch them below), my biggest fears are confirmed: you simply cannot reproduce the same gravelly Peaky Blinders Vibes once you go to Netflix.
Remember how we were all arms when Black mirror Passage from Canal 4? The show in question takes on an entirely different personality, and it’s just the nature of the beast when it comes to having a global audience on one of the best streaming services in the world. So if you enter Guinness house waiting Peaky Blinders (or something like SuccessionAs early comparisons suggest), I think you would be a fool … I would bet my life savings on the final product that looks much more like an imitation of Mike Flanagan.
Mark my words, House of Guinness will look more like a stroke of Mike Flanagan than a Steven Knight show
The first look at Louis Partridge, Anthony Boyle, Emily Fairn, Danielle Galligan, Fionn O’Shea and James Norton in the Guinness series of Guinness’s house. pic.twitter.com/rhocrlhrc5August 18, 2025
Let me explain. Flanagan has its masterful legs everywhere in the content of Netflix, of Midnight mass And Hill House Hanting most recent The haunting of Bly Manor And The fall of Usher’s house. He is ready to go to sunset with the first video of Amazon to make a Carrie Adaptation of television programs, and this leaves a tasty hole in the shape of a flanagan in the annual slate of Netflix. You might think that it is severe enough for Flanagan and Knight, but I think the proof is already in the Netflix cookie pudding.
Whenever you watched even one of the programs I have listed above, you have probably not seen any visual style that makes you think that “ It is definitely a Mike Flanagan series’ ‘, but makes you think that “ it seems a little Netflix-Y’. If I’m right, then you answered my argument for me. Even if Flanagan has carried out its Netflix projects in other respects, the streamer ultimately ensures that its content seems uniform, whatever the genre. No matter what you look at, if it’s an original, you can bet your lower dollar that it looks a bit … the same thing.
Add the Victorian corsets and vibrations of Guinness houseAnd you have something that looks like most of the other dramas of the Gothic period already on the platform. It is a quality which is so difficult to describe that you cannot really verbalize it, or put your finger on what makes the Netflix concepts so distinct. But if I showed you one of the 11 preview images without telling you where they came from, you would probably guess properly without any clue.
That said, I still think Guinness house It will be a huge success for Netflix next month, but we have to see it in its own right. Comparisons with the shows that have been preceded are never useful, because they will never model exactly the ideas that have preceded. Absolutely, it’s also true. Three cheers for unique bingable content, people!
