Airbnb has been a disruptor since he entered the scene in 2007. Now, during his annual summer release event, he rethinks his application to facilitate navigation and finally increase what you could expect from a stay at one of its many properties in the world.
For example, although you get a little more space with an airbnb, you could lose amenities, whether a gymnasium, an attached restaurant or even personal care. The response of the technological company is nicknamed Airbnb Services, essentially a way to reserve a service such as a massage, a haircut or even a chef to arrive wherever you stay.
This aims to fill the missing gap of what you could get from a hotel, but it also gives you the visitor, a little more control, with the possibility of browsing the available options and choosing the ones that meet your needs the most.
Likewise, Airbnb Experiences aims to replace the worldly for memorable, allowing you to book activities of the inhabitants of the cities where you stay to get the most out. These seem particularly fun, and during a launch event, Airbnb certainly highlighted the talent to improve this.
Then binding all of this together is a recast application that seems much easier to navigate and acts more like a useful companion. If you have a reserved stay, as well as services or experiences, it can bring them together as a route for you, listing important reminders.
1. Reserve a haircut, massage or meal treated with services
The services seem to be the most accessible addition, and probably one of the most requested. Rather than discovering if the host approves a third party, Airbnb manages the verification and will offer 10 categories of launch services. These include chefs, photographers, massages, spa treatments, personal training, hair treatments, makeup, nails, prepared meals and catering.
It will be launched in 260 cities around the world at the beginning and lives directly in the Airbnb application – there is an entire category of “services” at the top, and after having reserved a location, or consider, you can see recommended services.
Airbnb checks service providers and promises that everyone has about 10 years of experience in the respective industry. In addition, each instructor or supplier must go through a verification process and list applicable training or certifications.
The services will start at $ 50 in the United States (we are waiting for the exact starting prices to be confirmed in the United Kingdom and Australia, but which is converted to around £ 40 /80 $ 80) and takes place now. Airbnb also encourages suppliers to apply to become hosts for services on the platform.
The real kicker here, however, and which could potentially have Taskrabbit concerned, is that you do not need to book an Airbnb house for a stay to use services or experiences (more about it in a little).
If you need a photographer for a birthday party or a shower, you can launch Airbnb on your iPhone or an Android phone, consult the reviews and hire a professional. Ditto for a hibachi chef for an evening between girls – in an airbnb or in your own house – or for a caterer specializing in soup dumplings.
2. Memorable moments nicknamed experiences
Besides services at the top of the Airbnb application, it will be “experiences” with a hot air balloon icon. And similar to icon houses that Airbnb allows people to win to win a stay – like the house of Up or the control room of Upside down – Experiences are a little more on pie in the sky, in the best possible way.
These are unique activities managed by people from where you are staying that aims to allow you to really immerse yourself in the place. It could be a cooking class or a culinary experience, but rather than a simple meal in a restaurant, it is interactive and potentially led by a Michelin-Star chef, or you can refresh your wardrobe with a celebrity stylist.
Likewise, rather than simply visiting a historic place, you can be driven through the site with a devoted historian or take a training course with an expert in this specific area. The idea is to have real experts for a more convincing experience.
Experiences will be launched in 650 cities around the world, and Airbnb says it will be developing. There will also be a higher level nicknamed Airbnb Originals, which, according to the company, could lead you to eat barbecue with Patrick Mahomes in Kansas City or play volleyball with an Olympian. There is no word on prices for these, but I suppose that they could be more similar to Airbnb icons, in the sense that you enter for the possibility of using them.
More likely, you will end up with the most standard Airbnb experiences, which aim to be more than standard.
3. Application of the application
Helping to make all of these attractive and honestly more integrated in the reservation of an Airbnb – perhaps a beach bungalow, a fancy loft or a classic cabin – the application also becomes smarter in certain key ways. The layout aims to facilitate this flow a little and so that the application acts as a companion serving reminders and suggestions.
The biggest change, however, is that IIRBNB now allows users to search for properties worldwide alongside the best services and experiences in one place. Under the hood, Airbnb says that it has built a brand new technological battery which adds the capacity of these new offers and sets up a large track for the future.
And I think that is alluding to the wider game here – Airbnb does not want to be an application that you open once or twice a year for a long holiday or travel. It is rather there and is an application with more tools in your chest, allowing you to book more relaxed daily services but also more memorable services, whether you are on the go or for a stay.
Carolina Milanesi, President and Principal Analyst at Creative Strategies, Told Techradar, “Expanding Into Services Makes A Great Deal of Sense As It Allows for A Richer Experience Than The Stay Itself and Certainly Add to It By Adding A More Visceral Component To The Stay – Say You Are Using You Travel or Organizing A Photographer for Your Girls Reunion Weekend.
This is certainly added, and it could also develop the Airbnb user base. We will do practice with the new application, and maybe even an experience or two soon, so we will realize it with more. But if you want to try, update the latest version of the Airbnb application now.
