- Intelligent camera standards launched at the Beijing surveillance summit with industry collaboration
- JD.com invests $ 1.37 million over three years to support the adoption of compliance
- The new rules define performance, safety and labeling requirements for household smart surveillance cameras
Some of the largest China surveillance companies have recently launched an intelligent camera initiative in order to establish clearer benchmarks for quality and tightening of industry standards.
The initiative, roughly translated by “True Pixels, no false complaints”, was presented at the top of the JD.com 3C digital surveillance industry.
Ithome Participants in the event included Xiaomi, Hikvision, Haier, Ezviz, Dahua, Skyworth and others.
Driving adoption
China Video Industry Association and JD.com have jointly unveiled new technical specifications for smart household and consumption cameras.
Among other things, this standard covers the measurable criteria for resolution, signal / noise ratio, color reproduction, information security requirements, intelligent monitoring and vocal functions.
The group wishes consistent test methods at all levels to ensure that the products on sale offer what they claim.
The new initiative hopes to suppress the growing problem of the cameras sold and sold with false specifications, a problem that has long been a concern in China.
Companies behind the “True Pixels, no false complaints” campaign want to increase confidence among buyers, as well as add greater responsibility in industry.
Collaboration shows that the manufacturers of cameras and suppliers of interest have to shape the next step in the surveillance sector in China, which has become central to consumer safety products and the broader video surveillance infrastructure.
JD.com announced that it would commit more than 10 million yuan (around 1.37 million dollars) over the next three years to support the adoption of new standards.
The funds will be used to strengthen awareness, to encourage (not to apply) compliance and to provide promotional support to products that successfully meet the new criteria.
The framework does not only concern consumer protection, but also more fair things for manufacturers.
By supporting technical complaints against a recognized reference, the standard could reduce confusion while helping products that trample the line to better stand out on an increasingly congested market.
Chinese companies should start to adopt the new rules of their product ranges and their marketing strategies very soon.
