- The new Snapchat imagine lens uses AI to produce an image from any prompt
- The functionality mixes an AI genetive with the interface of the real -time camera of Snap
- The objective is only available on Snapchat + Platinum and Lens + subscribers for the moment
Snapchat offers objectives powered by AI for pre -programmed filters for some time, but its new feature allows you to write any prompt you want. The new lens imagine will modify your photos according to what you type, whatever the precision. You can take a selfie and ask him to “transform a comic strip with four panels where I become a superhero of a jellyfish”, and see this comic appears.
Only available for Snapchat + Platinum and Lens + subscribers on iOS, Imagine Lens is the leading generator of AI of large -scale AI of the Application Integrated into the Carrousel of the lens. Unlike the existing generative objectives of Snapchat, which offer fun but fixed effects, it actually listens to what you type. The resulting image can then be published in your story, recorded on your camera bread or shared with your friends. Unlike these existing goals, you will not be able to make a video or see the superposition in advance, but Snap seems confident that people will like the final result.
There are many image generators and image editors, but the imagine lens stands out for its speed and to be rationalized by being part of the Snapchat application. You just open the camera, slide on the Imagine lens and start typing in the legendary bar. You can also use one of the rapid pre-written suggestions of Snapchat, such as “making this person a comic strip”, “transform me into a statue of the Renaissance” or “make it a clumsy caricature”.
Selfie imagination
The objective imagines is in a way the current height of Snapchat’s efforts to combine AI with augmented reality within the framework of its brand. This year, SNAP launched its first AI -based objectives on video and deployed an application and an autonomous objective web. The idea was to facilitate the creation of lovers to build AR filters from zero. Imagine the lenses simply extends this idea limited to each user (who pays to subscribe).
There is clearly the demand, and Snap does not want to be left behind because Tiktok develops its series of EA effects and filters, not to mention the similar experiences made by Google, Meta, Apple and other major brands.
The way the objective imagines works for a larger user base remains to be seen. AI image tools can be blurred in their logic when interpreting an prompt. However, it is easy to see how people who use Snapchat could be eager to get their hands on Imagine, and how it could even encourage people to pay the privilege.
Snap will have to put pressure for means to stand out, because the idea of making amusing visual moments instantly from a written prompt becomes omnipresent. Imagine this.
