- Hostinger Reach promises powerful emails from a simple prompt, no technological skill required
- I joined written and designs professional emails in a few minutes, no hours
- Livability tools like SPF, DKIM and DMARC are automatically configured with hosting areas
Hostinger, a company recognized for a long time for its affordable web hosting services, has now entered the competitive field of marketing by e-mail.
With the launch of Hostinger Reach, the company has set objectives on established players such as Mailchimp and Omnisnd.
Email mail remains a very active marketing channel, with a global user base of more than 4.4 billion in 2024. Often rented for its return on investment, ranging from $ 36 to $ 45 per dollar spent, it is clear that the success depends not only on the tools, but on the way in which they are used.
A marketing platform has been brought to the ecosystem
Hostinger Reach is more than just a standalone application; This is part of a wider ecosystem. Closely integrated with the Hostinger website manufacturer, its key sale argument lies in transparent synchronization via HPANEL.
The platform also offers integrated support for the synchronization of forms and automatic domain configuration for SPF, DKIM and DMARC, aimed at improving the delivery of emails.
Hostinger says that it should help users “land in reception boxes, not spam”, although in practice, deliverability is influenced by many factors beyond DNS recordings.
During the launch, the platform includes standard functionalities such as contact management, campaign analysis and compliance with RGPD and CAN-SPAM regulations.
It also introduces tools fueled by AI for e-mail creation and performance monitoring, the features generally found in high-level email marketing software and social media marketing tools.
With AI AI, Hostinger Reach Revenns, users can go “from idea to reception box in a few minutes” simply by inviting the tool with a message theme.
The platform then generates a complete email, including layout suggestions and a style aligned on the brand.
It could save a lot of time for solo entrepreneurs and small teams. However, skeptics may wonder if the content generated by the AI can correspond to the experienced marketing specialists in nuances and personalization.
A free level is available, allowing up to 200 monthly emails at 100 unique subscribers, sufficient for experimentation, but not for scaling.
The paid plans offer widened capacities, although the prices details are not clear at this stage.
Notable limitation is the lack of deep third -party integration. While current Hostinger users benefit from gentle synchronization with website generator forms, WordPress support is always “to come”.
This delay could be a drawback, in particular given the generalized use of WordPress among small businesses.
Hostinger can offer one of the best web hosting services, but it remains to be seen whether this reputation is reflected in a really competitive email marketing platform.
