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In today’s crypto for advisers, Shivani Phull de Pixelynx explains how Black Mirror uses the blockchain as part of the content and commitment of evolving fans.
Then, Eric Tomaszewski of Verde Capital Management answers questions on the attraction of these products to new generation investors in ASK A Expert.
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– Sarah Morton
Storytelling 3.0: when AI, Blockchain and IP collided
How the chain experience of Black Mirror opens the way for the future of the monetization of entertainment.
The traditional narration strikes its ceiling. The passive and unidirectional consumption model that has defined entertainment for decades is more and more synchronized with expectations of the native digital public. And now, with the rise of new technologies, intellectual entertainment property (IP) is the intellectual property of entertainment, or IP, is fundamentally redesigned.
Bandchain Bandersnatch
Black mirror never was afraid to challenge the status quo. In 2018, the series innovated BolersnatchAn interactive episode. He hinted a deeper change: stories that we look at the stories that we feel.
This change accelerates. Members of Gen Z and Gen Alpha have been raised in worlds like Minecraft, Roblox and Fortnite, where the content generated by users is the basis of experience. These audiences do not want to passively consume; They want to participate, shape and have the story.
Traditional IP revenues are evolving
Traditionally, intellectual property holders have earned money through licenses, syndication, product placement and box office sales. But the generator disturbs this model. With tools like Sora or Runway from Openai, anyone can run derivative content, posing both a threat and an opportunity. For owners of intellectual property, the challenge is clear: lose control of the narrative, be leaning on new models that protect it and widen it.
Enter the blockchain.
Blockchain as rails for interactive IP
The blockchain brings the missing structure layer. It allows:
- Chain IP verification – Use the blockchain to prove who has creative content, which makes it secure and transparent.
- Composable rights – The content can be broken down into smaller parts on which others can build, remix or combine with new creations, allowing Microlicens.
- Rewards of ownership and community participation – Fans can contain tokens that give them access to experiences and exclusive advantages as the project develops.
- Tokenized incentives for creators and fans – Digital tokens are used to reward people for contributing, collaborated or being active in the community.
This format unlocks new paths for narration, where fans are stakeholders who shape the stories with their favorite IPs, not only the spectators.
Case study: Black Mirror enters the web3
Banijay Rights, the world sales branch of Powerhouse Banijay Entertainment content, which manages the distribution for Black mirrorAssociated with Pixelynx Inc. and Kor Protocol, an IP infrastructure company based on Blockchain based in Los Angeles, co -founded by the emblematic DJS Deadmau5 and Richie Hawtin. Directed by the Visionary CEO Inder Phull, Pixelynx helped bring the Black mirror Universe on the head in an interactive, conforming and community -focused way.
Their last initiative is a token inspired by the Dive Episode, where fans connect their social and their wallets to obtain a reputation score. With more than 300,000 registrations, the best participants unlock exclusive experiences and awards, offering intellectual property holders a new way of engaging and rewarding their most passionate fans.
The IP industry fork on the road
The future of entertainment lies in the adoption of this change through new executives which provide clear railings for the use of intellectual property, which preserve integrity, protecting rights and allow the value to accumulate fans and creators in a fair and transparent way. This marks the start of a new era for intellectual property: a defined by protection, participation and sustainable monetization.
By making IPS interactive, tokenized and in chain, rights holders do not only explode – they outline the plan for narration 3.0.
– Shivani Phull, CFO, Pixelynx Inc.
Ask an expert
Q. What does “property” mean in the web3 era, and how is it different from traditional investment?
A. Property in web3 is not only to hold an asset. Furthermore, it is a question of participating in a system. With the Black Mirror token, having the token means having a word to say in governance, having access to exclusive ecosystems and building a digital form of identity that has the capacity to grow in value over time. Unlike the property of passive stocks, it is participative. You are a stakeholder, not just a shareholder.
Q. Can the reputation-based tokens create an economic value from behavior and is it sustainable?
A. Yes, but it’s nuanced. Black Mirror Token is gaming confidence because your chain actions and social interactions can earn tangible awards. As a financial advisor, I would warn that, although this is exciting, it introduces a risk -based risk. That said, he reflects the management of the Digital Native Investors Directorate.
Q could these tokens act as a new form of “digital return” for young investors?
A. Absolutely. Instead of a fixed income return, it is a return on engagement. The more active and credible you are, the more rewards you could earn. It may be access to the white list, platform discounts or perhaps revenues based on tokens. This is a new model of incentive in some respects.
When I speak to a customer, I translate it as a form of behavioral financing in motion. With the right level of risk and time allowance, it becomes an asset that pays influence and access. It is also a way to recognize that development and value seem different for each person. Not all returns are financial.
– Eric Tomaszewski, financial advisor, Verde Capital Management
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