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Jordon Hudson may have given his boyfriend, Caroline du Nord’s head coach Bill Belichick, a speech of encouragement before his match against the UCF, but that did not work for the Tar Heels on Saturday in the center of Florida.
The Tar Heels were blown away 34-9 while the UCF dominated on its lawn lawyer, dropping North Carolina to 2-2 during the Belichick University Football Coaches.
Before the match, Hudson was seen by talking to Belichick on the sidelines, which has become a common phenomenon since its beginnings in North Carolina in another defeat against TCU earlier this season.
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Head coach Bill Belichick from North Carolina Tar Heels and her girlfriend Jordon Hudson watched before a match against UCF Knights at FBC Mortgage Stadium on September 20, 2025 in Orlando, Florida. (Julio Aguilar / Getty Images)
We do not know what Hudson, 24, and Belichick, 73, chatted on the ground, but the video captured Hudson whispering in Belichick’s ear before kick -off.
“First of all, he did an excellent job with the UCF today,” said Belichick about coach Scott Frost after defeat. “Their team played well, certainly better than us. There were too many problems to be consistent.”
The Tar Heels granted 13 unanswered points to start the game, putting them in an early hole. They succeeded in the field at the end of the second quarter, but the damage has already been caused while the UCF extended the advance after that.
The TCU player taunts Bill Belichick, Jordon Hudson after the first loss of the UNC coach: “Gotta calls his girlfriend”
“There are a lot of things that we have to do a better job, and they were just better than us today,” added Belichick.
Gio Lopez, the quarter of Belichick, launched only 87 yards with two interceptions before undergoing an injury to the right leg in the third quarter that eliminated him from the match.
It was the first defeat of Belichick since its beginnings against horns in horns. The North Carolina turned upon with a 20-3 victory against Charlotte and exploded Richmond 41-6 last week to reach 2-1 on Saturday.
Hudson was a regular presence on the sidelines before the games despite some disagreement with her when she was spotted before the TCU match. His name was even mentioned by the TCU player, Bud Clark, who became viral after commenting Instagram Live after the rout 48-14.
Jordon Hudson crosses the touch line of North Carolina Tar Heels before a match against UCF Knights at FBC Mortgage Stadium on September 20, 2025 in Orlando, Florida. (Julio Aguilar / Getty Images)
“Belichick Gotta calls on his girlfriend,” was heard Clark, who had a peak in victory. “… he is sad.”
Hudson and Belichick created the bad type of swing leading to the start of the 74 -year -old coach, notably with a controversial interview “CBS Sunday Morning”.
Hudson said: “We are not talking about it”, when Belichick was asked how the couple met. The emails obtained by Wral Show Belichick approaching the controversy on his romantic and professional relationship with Hudson, where he said that CBS had “secretly” a camera focused on her despite her request to sit out of camera.
“I met Jordon at random on a flight to Palm Beach in 2021. It’s not a secret,” wrote Belichick in another email. “Jordon did not dodge the specific question of how we met, but rather prevented the interview from continuing to probe personal questions.”
Hudson also manages career opportunities outside the Belichick field, and since the start of the relationship, he has been the punchline of jokes during prize discounts as well as a history in the national sports media.
Caroline du Nord’s head coach, Bill Belichick, and his girlfriend Jordon Hudson are looking at the touch line against TCU in Kenan Memorial Stadium in Chapel Hill, North Carolina on September 1, 2025. (Erick W. Rasco / Sports Illustrated via Getty Images)
Michael Lombardi, director general of North Carolina football, insisted that Belichick’s relationship with Hudson is not a distraction for the program.
“I mean, much of the noise,” he told Espn Radio “Marty & McGee” in June. “And so that we are distracted by something that has no impact, which has no relevance, it is a complete lie, in terms of what people say or what they write. It is comic. And, for me, to really attack anyone who says it, gives it credibility. What I do not do, because it is a completely false story.”
