As has become a tradition at its conferences, Adobe MAX 2025 concluded with what we’ve come to call “Sneaks”: a highly anticipated interactive evening presentation designed to showcase what’s next (or what could be).
Think of them as passion projects, dreamed up by internal staff in response to customer demand and emerging trends, where experimental features could enter Adobe’s pipeline.
This year in Los Angeles, critically acclaimed comedian, writer and actress Jessica Williams took the stage alongside Adobe Creative Cloud Senior Evangelist Paul Trani to host the session, which included 10 individual “Sneaks” presented by their creators.
Although the company stressed that not all of these products will reach production, we believe they could. Not only have the crowds gone wild with every Sneak, but with seemingly hundreds of new AI-powered features already launching at MAX 2025, we think there’s room for more in the years to come.
We’ve listed some of our favorites below:
Light Touch Project
Have you ever taken a photo and returned to the studio (or maybe just the editor on your phone) only to realize that the lighting might not be quite right?
This tool allows users to reshape light sources after capturing them, whether that’s moving the light source to cast different shadows, turning day into night, or even adding a new light source to any part of the image (like lighting a Halloween pumpkin from the inside).
Clearing project traces
“Say goodbye to removing clutter,” Adobe writes in its summary blog post. This tool addresses one of Photoshop’s most common actions: cleaning up photos.
The demo sees a new trace erase tool using diffusion transformer patterns to erase elements associated with the selected object, such as shadows, reflections and environmental distortions, not just the main object in question.
Project framework ahead
Moving to video, Project Frame Forward removes the need to process each frame in video edits, making it easier and faster to edit an entire clip.
Users can annotate and edit a single image, and this developing tool will transfer those edits to each relevant image. Need to remove an unwanted object from a photo? Simply make the change to a single frame and those changes will be applied to the entire clip. Adobe boasts that this even maintains the original quality.
Clean Take Project
Next up, an audio-focused tool that does everything you can ask of it – of course, powered by AI. Podcasters and filmmakers could use the tool to make all sorts of changes to soundtracks without re-recording.
In addition to isolating voices and removing background noise, Clean Take can also correct pronunciation errors. Editors can even access the transcript and swap words, which then appear to have been spoken by the original speaker.
Special mention: Scene It Project
Scene It deserves its own mention, allowing marketers to generate 3D versions of products from a single image to place them in different scenes for promotional activity.
But the best moment came at the end of the mini-presentation, when presenter and project manager Oindrila Saha transformed an illustrated glass of champagne into reality, bringing out three glasses on stage to share with Jessica and Paul.
Little did Oindrila know that these glasses of champagne were part of a larger plan to celebrate what was coming next: his offer of a permanent position at Adobe after joining Adobe as a research intern this summer.
While not all of them made the cut, Adobe’s Sneaks session was always about more than just hints at what might happen next. It’s about giving dreamers and creatives the opportunity to make their voices heard.
“What starts as a bold experiment at Sneaks often becomes the creative superpower of tomorrow,” Adobe concluded. “We can’t wait to see where these ideas take us next.” »
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