Stablecoin company KAST has hired Brad Jaffe as director of communications, the company announced Wednesday. Jaffe previously led global communications at cryptocurrency exchange Binance for more than three years.
Jaffe managed strategic communications at Binance during a period at the exchange that was marked by tumultuous regulatory challenges amid rapid growth. At KAST, he will oversee global communications, brand positioning, regulator and stakeholder engagement, according to a press release.
This is KAST’s latest key hire, the company said, with the company making more than 300 hires in the past year across engineering, product and compliance across the fintech and crypto ecosystem, including Circle, Stripe and Airwallex.
“KAST is designed for people who need money to work reliably: entrepreneurs operating internationally, professionals paid in digital assets, families sending remittances abroad, or individuals looking for a more predictable way to store and use value. » said Jaffe. “The opportunity now is to transform this infrastructure into financial tools that people trust and rely on. »
“Brad has led global communications at pivotal times in this industry. This perspective will help us shape KAST’s next phase of growth,” added Raagulan Pathy, founder and CEO of KAST.
