Hailey Bieber is approaching her new chapter as a mother with a nod to pop culture.
The model and entrepreneur took to Instagram on Sunday, April 5, to share a carousel.
She captioned it as “not an ordinary mum, a cool mum”, a cheeky nod to the iconic mean girls double.
The photo gave fans a deeper look into Hailey’s life as a mom.
She posed in chic-casual outfits while cradling her baby bump.
The post also featured candid snaps with husband Justin Bieber and peppered with lifestyle photos that balanced hotness with her signature cool-girl side.
One particularly sweet moment showed Justin looking at his Never say never film with their son Jack Blues.
The post quickly racked up millions of likes, with friends and fans flooding the comments section.
Lauren Perez said “The coolest mom! ”, while Kirsty Godso dropped heart emojis.
Jessica Seccadio added heart-eye chains.
Fans responded with affectionate notes like “Linda mamãe” (“beautiful mom”) and “Hermosos los 3 los amo” (“Beautiful, you three, I love you”).
However, Hailey’s “cool mom” moment came on the heels of yet another backlash.
In another post, fans accused her of copying ideas from other brands and even imitating the look of a Harper’s. Bazaar Arabia magazine cover.
While some dismissed the criticism as overblown, others argued that Hailey had faced similar accusations before claiming she was echoing Selena Gomez’s speech word for word.
Hailey’s playful embrace of motherhood shows how she continues to captivate her fans with her personal milestones,
But the backlash reflects the double-edged nature of her influence: Her every move can become iconic, but it also leaves her vulnerable to allegations of copycats.
