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If a football fan’s favorite NFL team isn’t in their own local market, it currently costs a considerable amount of money to watch each of the team’s 17 regular season games.
If a favorite team is local, fans can watch games on local channels and on national television via pay cable. However, the NFL Sunday Ticket costs some fans $480 to access every NFL game on FOX and CBS affiliates — and that’s before streaming services come into play.
PK Press Club contributor Clay Travis, however, had an idea that, admittedly, the NFL probably wouldn’t use to get fans exactly what they want at a much lower price.
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New England Patriots fans appear upset as the Patriots lose in the second half of an NFL game against the Chicago Bears at Gillette Stadium in Boston, Massachusetts on October 24, 2022. (Matt Stone/MediaNews Group/Boston Herald)
“In my opinion, the NFL should offer single-team options in addition to the entire NFL Sunday Ticket,” Travis said during Thursday’s review of the Sports Broadcasting Act of 1961.
“So in general, if an entity doesn’t meet market expectations, it would raise questions about why they’re doing it. From a business perspective, I think the answer is they can charge around $480 for the NFL Sunday Ticket if they include all of those games.
“If they only sold individual games, which the vast majority of fans would prefer, they could only charge $80 or $100. So they’re making hundreds of millions of dollars on a product that the average NFL fan, given the choice, probably wouldn’t choose.”
An NFL football bearing the 250 logo commemorating the league’s 250th anniversary is displayed during the game between the New Orleans Saints and the Atlanta Falcons at Mercedes-Benz Stadium in Atlanta, Georgia on January 4, 2026. (Rich Von Biberstein/Icon Sportswire)
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That $480 price tag is for existing Sunday Ticket customers, while new users get a discount bringing the price to $240 for the 2026 season. Hundreds of dollars come into play when fans need to add Netflix, Amazon Prime Video, Peacock and others.
“Every day, sports fans are being ripped off for the opportunity to watch their favorite teams. Fans are now paying significantly more money each year for something that, under the 1961 law, you all guaranteed would be free,” Travis began his testimony.
The NFL logo is displayed on the field before the game between the Green Bay Packers and the Miami Dolphins at Hard Rock Stadium in Miami Gardens, Florida on December 25, 2022. (Megan Briggs/Getty Images)
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“Most of your constituents are frustrated. They don’t know how to find games, and they have to pay way too much when they have the opportunity to watch these games. I don’t know how many of you remember the days when you could have a remote in your hand and easily switch to any other game… They just want to be able to watch their favorite team and not have to struggle to do so.”
