- We heard that the launch of the RX 9070 of AMD was an assault success
- A Marketing Director for AMD in Japan said that “Radeon sales share in Japan reached 45%”
- Other recent “unprecedented” demand reports for GPUs RX 9070 seem to support this notion, and Team Red seems to go big firearms now
The launch of the AMD ADNA 4 was a great success of all accounts, and we have just had another indication of the quantity of victory that the new RX 9070 graphics cards were for Team Red.
Videocardz reports that AMD (and its card manufacturing partners) organized a press event in Japan, where a company representative observed that “AMD is not used to selling so many graphics cards”.
Yoshiaki Sato of AMD, who is Marketing Director for Japan, has also shared information on the rise in eyebrows, as it is disseminated via an ASCII report (a Japanese site – so keep in mind that this is translated from Japanese).
Sato said that “[AMD] The share of Radeon sales in Japan has reached 45%, and we are at our peak now. A representative of Asrock, Mr. Haraguchi, observed that the DMLA was still “below the majority” and added “70%” from the market share.
It should also be recalled that at the end of last week, David McAfee, vice-president and managing director of the AMD, explained that the launch of the GPU of DNA 4 was “really unprecedented” in terms of demand that we saw for these advice. It was in a long interview with Hot Hardware.
Analysis: a GPU GPU opportunity for AMD
Regarding the statistics mentioned in Japan, this is a bit strange, because in terms of global market share, AMD is well behind Nvidia, and many the oppressed – or at least it was certainly the case before the launch of the GPU RX 9070. In general, Nvidia holds 80% or more from the discrete office graphics market – it actually reached 90% in December 2024 – so the Gulf between the Green and Red team is enormous.
Unless the situation is very different in Japan – or something has been lost in the translation here – it seems that perhaps the figure of 45% of the “share of radeon sales” may only refer to the most recent sales activity (since the launch of DNA 4).
In addition, we were not told anything about the source of this statistic, so we must deal with caution – the percentage is just torn from the air, and there are questions about it. For example: could it be based on sales of a single retailer? We do not know, but if it really reflects the wider image of the Japanese situation, having almost half of the office GPU market resembles a major turnoff for AMD, frankly – but I have my reservations here.
That said, there is no doubt that AMD did very well with his new RX 9070 graphics cards – although there is a point of collision, namely that demand is well exceeding the supply of these GPUs. Indeed, it is always very difficult to find an RDNA 4 graphics card (consult our guide where to buy for help on this front, moreover), which is a frustrating situation for PC players.
From now on, the launch grant levels may have been much better for AMD than Nvidia’s Blackwell GPUs, but that does not say much, and what we see is price inflation even in retailers (rather than scalpers) for RDNA 4 and RTX 5000 products.
Indeed, during the press event in Japan, AMD partners complained that they did not provide enough GPU chips to make RX 9070 advice, and the red team has rather deflected the problems raised (this is where the comment on the AMD did not get used to selling graphics cards).
What we have heard elsewhere, according to the interview aforementioned with David McAfee, is that Amd is “the naval ramp supply 48 very aggressive”, Navi 48 being the chips that feed the GRX 9070 graphics cards.
Frank Azor D’AMD also recently informed us that more DNR 4 GPU supply arrives “asap”, which seems promising. What players also need, however, is that some of this inventory arrive at the pricing of the PDSF for entry -level graphics cards, because during the launch, only a limited number of models seemed to be available at this price.
It is a great opportunity for AMD to really take advantage of an advantage over Nvidia and take the lawn in the mid -range GPU space, increasing its market share to a healthier percentage than ever before – which is apparently already in Japan.
There is a lot of frustration being evacuated to NVIDIA – on the lack of RTX 5000 stocks, prices and faults (rare) in terms of material with its new Blackwell GPUs (or in fact collision problems) – so if AMD can guarantee enough RX 9070 model supplies, sold at a fair price, it could be the redoubt of GPU tige team.
Hoping, because it can only be good for competition on the market, and put pressure on Nvidia to lower the prices of the Blackwell GPU (hopefully).
