- Nintendo has requirements for access to Nintendo Switch 2 priority sales
- One of them is an online subscription Nintendo Switch
- It could be an excellent anti-scalp strategy
And if on April 8, you were lining up to buy the Nintendo Switch 2 fully announced and that you did not find that the inventory was empty before you even have a chance to hit entry? Nintendo could have a new fascinating plan to level the fields of consumer game console.
The new Nintendo Switch 2 is larger and better in almost all the directions than the original nintendo switch and even the most recent OLED model. It has a larger screen, magnetic USB ports, USB ports, four times storage and 4K support (when moored). My favorite is the support for classic gamecube games.
Even if it costs $ 150 more than the last model, it will certainly be a hot article and you may have trouble getting your hands. Unless, that is to say, the unusual purchase restrictions of Nintendo make it more difficult for Scaplets to collect thousands of units and to exhaust what is sure to be limited.
The requirements, as indicated on the How to Buy Faq of Nintendo, are simple:
- You must be the one who bought an online nintendo switch subscription online
- You must have had an online subscription Nintendo Switch paying for at least 12 months
- You must have chosen to share gameplay data and have at least 50 hours in total of gameplay hours.
It is not “one of the above elements”. They are all.
At first glance, I could be contrary to the rules. Who is Nintendo to force us to pay nearly $ 20 per year on a support for a service just for the privilege of having a switch Nintendo 2? But when seen through the prism of a reality obstacle, which means a real player who is impatient to upgrade, that makes sense.
It is intelligent to combine this with the first active subscription because if it is easy to register for online membership Nintendo Switch today, that will not be enough.
I could also give the last requirement a lateral eye of intimacy. After all, why would I like to share my gameplay data with Nintendo? Who could they share it with?
However, in this case, it shows, through the additional task of 50 hours of gameplay, that you are serious about the platform.
All this is undoubtedly designed to separate the real scalpers fans who will try to flood the area and use countless ID Nintendo generated automatically and virtual credit card numbers to collect as many Nintendo Switch 2 consoles as possible. They will then turn around and sell them on third -party resellers, eBay, and elsewhere to a significant markup.
These rules could make it difficult, if not impossible.
Looking in another way, I see that it is also an intelligent strategy to manage the problems of the supply chain. Causal buyers can be cut off from the mixture, and what already seems to be a limited supply will only do the most invested Nintendo Switch 2 buyers.
Nintendo describes priority availability as a outgoing “by lots … until the purchase on my Nintendo store is open to everyone”. Who knows when it is. He could take all year in Nintendo to open the shopping doors.
Game offer and request
The Nintendo switch has been notoriously limited in supply for years and has taken on eternity to overcome its predecessor, the Nintendo Wii, in sales.
If Nintendo succeeds in selling mainly to real and motivated buyers, this equation can change, and we could pass prizes to full availability and ensure that the Nintendo 2 switch exceeds the original Nintendo switch in sales in no time.
Overall, I applaud this and I hope that we will see similar loyalty programs applied to the PlayStation 6 and Futures Xbox launches. It might not hurt it with the first foldable iPhone of Apple and the first three times of Samsung.
Your best customers are generally connected to your brand through previous purchases and subscriptions (look at Apple and iCloud customers).
This is the best way to reward them and ensure that demand and supply remain in balance and that those who deserve to buy your new product have the chance to do so at the original retail price.