- Wix presented Astro, a new IA chatbot
- The tool is designed to follow and optimize websites, and more
- It is available for English users at the moment
WIX, one of the best web manufacturers on the market, has launched a new artificial intelligence sales assistant (AI), designed to follow and optimize websites, create new content, develop business, etc.
The AI tool, called Astro, has “hundreds” of different skills and capacities, with more and more every day.
With Astro, users will be able to question and perform different commercial and back office tasks thanks to a conversational entry.
Available now
Wix Explained the different capabilities of the business assistant, included data-Driven Insights and Optimization (Users can track their site’s performance and analyze visitor behavior), content creation (users can generate and manage blogs, media, email marketing, and social copy), business expansions (by Adding New Products, Exploring Dropshipping Options, and More), and seamless subcription and permission management (Users can Manage Premium Plans, personalized Recommendations, and More).
At the beginning, the tool will be available for users of Wix and Wix Studio in English, with a “progressive” deployment for other languages.
The company also said that Astro will be the first in a series of agents planned to be deployed to Wix users, “preparing the way for improved productivity and offering more opportunities to monetize and develop their businesses”.
“Astro transparently integrates powerful capacities into a single interface, which facilitates the effective management of their activities,” said Guy Sopher, head of the AI platform group at Wix.
“With the largest collection of skills that we have ever integrated into a single Wix assistant, with hundreds of different skills and capacities, with more additions every day, Astro acts as a guide of trust and provides real -time information and personalized recommendations to help users optimize their sites.”
Wix has added AI assistants to different parts of its offer for some time now, including the AI theme assistant, a virtual agent for customers and the business launcher.




