Have you ever wanted your digital advertising blocker to also work offline? This Glasses in development software could do exactly that, and it could be one of the first applications I download when I receive a pair.
Ar Glasses – Whether of Snap, Meta, Google and its Android XR partners, or one of the other brands that pursue this field – seem to be more and more that they will be the next great thing in technology, but a fear that I have heard is that they will give our technology a new avenue to explode advertisements in front of our faces.
We will be bombed by essential banners and pop -ups – a frustrating experience that looks like a first -rate material for a Futurama episode.
Fortunately, an AR software developer has created a tool that goes in the opposite direction by blocking advertisements wherever they appear.
🚫🕶️ I built an XR application for an advertising blocker of the real world using Snap @Spectacles. He uses Gemini to detect and block announcements in the environment. It is still early and experimental, but it is exciting to imagine a future where you control the physical content you see. pic.twitter.com/yskfff6rxsJune 19, 2025
Stijn Spanhove went to social networks to show an “early and experimental” construction of the application, but even at this early stage, it already offers impressive features.
As you can imagine, when on, the application can mask the great ads of signs, covering them with a red blocker and a brief description of what is below, like “bowl.” Billboard ” – But he can also mask advertisements in newspapers and logos on Sodi cans and cereal boxes.
For the moment, however, the blocker is not perfect.
I would say that the big red blocker is more distracting than advertising, and he can take a moment to appear, although there is a great spatial consciousness because the blocker does a good work of floating in place while the Arc Glasses carrier moves his head.
That said, with AR glasses for a while far from their beginnings to consumption, there is a lot of time for these folds to be developed.
As Spanhove has pointed out, AR glasses will allow us to control the content that we see in the digital and virtual world, and although it is reasonable to be concerned about how this feature could be abused, it is always pleasant to remember that many applicants of application will be responsible for AR unlocking.
