- Google has just shown its next Pixel 10 in a new teaser
- 30 -second advertising that does not subject Apple so subtly to delay the new Siri
- He tells the spectator to “ask more of your phone”.
We are only 16 days from Google showing his Pixel 10 family alongside other devices, and a new teaser has given us a new look at the smartphone, but also a reminder of the technology giant.
Alongside a few sneaky photos on the left and right side as well as an almost complete revelation of the back of a Pixel 10, including the fact that the “ camera bar “you like or you wish or not, Google writes:” Ask your phone more. “
This is a common theme of the teaser ad nicknated “Google Pixel 10 | Soon “and not so casual Apple on its delay in the deployment of SIRI powered by AI. Although advertising does not mention Apple, the narration launches things saying: “If you buy a new phone because of a feature that happens soon …”, it reminds the spectator that if you are always waiting for more than a year, how you define “soon” could change very well.
And on Instagram, where Google shared it from several handles, it invites us to “get out of your comfort phone”. It’s smart, I’m going to give them that.
To watch
Google probably hopes that you will quickly get the index and go to a Pixel 10 or one of its other new devices. Not so subtly, the accompaniment track of this 30 -second teaser is an instrumental version of “The Next Episode” of Dr. Dre.
Of course, this underlines that the most recent Pixel 9 – 9, 9 Pro, 9 Pro XL and 9 Pro Fold – All came with a generosity of available software and features. These devices, which all present Gemini AI models from Google, allow you to take group photos with fewer hands, and all are delivered with a very competent assistant. These phones can also search for what is on your screen – Circle to search – and have a new tool called Pixel Capture Captures.
Apple initially announced all of its IA features under the Apple Intelligence Umbrella in June 2024, sent the IPhone 16 family, which was built for Apple Intelligence, in September 2024, then launched the first set of these features in October 2025.
In the spring of 2025, Apple announced a delay in the SIRI powered by AI. In an interview with the editor -in -chief of Techradar, launches Ulanoff, Craig Federighi from Apple explained the delayNote that it took a little more time and was to be resolved next year.
Apple has since been a little more transparent on this subject, With Tim Cook noting on the call of the gains of the fourth quarter That the teams make good progress and that it should be ready to ship next year, in 2026. Even so, it is a long wait for the SIRI propelled by AI, many of which hoped to get their hands – myself and many of my inclusive colleagues.
With Google by preparing the way for its unveiling on August 20, 2025, which is probably several weeks before Apple defines a “ special event ” to show the iPhone 17 family, it seems that Team Pixel simply wants to go ahead and make fun at the same time.
Google should unveil these new devices – we expect the Pixel 10, the Pixel 10 Pro and the Pixel 10 Pro – just a few weeks after Samsung has abandoned the Galaxy Z Fold 7, Galaxy Z Flip 7 and Galaxy Z Flip 7 Fe. According to the prices disclosedHowever, Google could hold on without increasing the cost of its main phones – it will be a pleasure for our wallets.
We do not expect a drastic overhaul for the Pixel 10 family, perhaps some new colors, but the modern look that Google has inaugurated with the Pixel 9 is probably there to stay, with this teaser confirming essentially. Even so, however, it is likely that Google has a new silicon tensor processor feeds these features and certain impressive AI features in the pipeline.
Given that there are even more than two weeks before Google’s event, I would be surprised if we do not see other teasers. Let’s see how direct they become, and if Google opts for a change of artist for the music that accompanies them.