Meghan Markle and Prince Harry use their renewal of the Netflix agreement for a variety of advantages.
The Duke and the Duchess of Sussex, who announced that they had extended their contract with the streaming giant, use a strategy to obtain a reset in their image.
The expert in public relations, Mayah Riaz, told Mirror: “This agreement for Harry and Meghan signals a strategic reset rather than as a retirement. Although some can translate it as a” climb “of their initial mega-deal, I see it as a movement calculated to recalibrate their narrative of brand.
“Their first Netflix contract was a question of a factor of shock and global curiosity, but now, the accent seems to be sustainability and relevance.”
The expert added: “If the figures reported are correct (which are worth the value of approximately $ 100 million), this new transaction is probably smaller than their preceding dollars agreement. But it is not necessarily a degradation because it could reflect a change to more targeted projects, a lower risk for Netflix and potentially give more creative control for Harry and Meghan.”
