Robinhood (HOOD) offers retail traders a new way to automate investing: letting artificial intelligence make decisions and execute trades on their behalf.
Customers can now connect third-party AI agents to Robinhood accounts to manage trading activities and even make purchases through virtual credit cards, Robinhood announced Wednesday. The rollout includes two products, Agentic Trading and Agentic Credit Card.
The tools effectively transform AI assistants into automated financial traders capable of monitoring markets, rebalancing portfolios or executing strategies without requiring constant attention from the client.
A trader who wants exposure to AI stocks could ask an AI agent to build and maintain a portfolio focused on the sector. Another user could ask an agent to automatically buy oversold stocks based on a predefined trading strategy.
AI-automated trading
The company said users will also be able to automate their purchases through AI-connected virtual credit cards. Customers can ask agents to monitor product prices or complete purchases once certain conditions are met.
Robinhood touts these tools as a way to reduce the time customers spend researching investments or manually tracking trades.
The new products are clear examples of AI-driven financial automation moving from hedge funds and institutional trading desks to mainstream retail investing applications.
Until now, AI-automated trading systems have largely been confined to Wall Street firms with dedicated risk management teams and quantitative trading infrastructure. Robinhood’s move opens these capabilities to small investors using consumer AI tools.
The shift also raises questions about how much control retail users should give to autonomous systems, particularly in volatile markets.
Robinhood said it designed the products with several guardrails. AI agents operate through separate trading accounts with access limited only to funds allocated by clients. Users receive notifications whenever transactions take place and can mute agents instantly.
The company also added spending controls and optional manual approvals for AI-based purchases.
Initially, Agentic Trading will only support stock trading while it remains in beta. Robinhood said support for options, cryptocurrencies and futures trading was planned at a later date.
HOOD shares climbed 1.5% to $75.20 in U.S. morning trading Wednesday following the announcement.
