- Canva wants to be seen as an AI-driven platform that continues to democratize design
- Asset generation and editing is about to get significantly better thanks to layering
- AI is personalized with memory, but always remains within the brand
At its Create conference in Los Angeles, Canva lifted the lid on a project two or more years in the making, Canva AI 2.0, marking a fundamental shift in how its software will be used.
Four years after the company launched Visual Worksuite (now simply Visual Suite) with new Docs and an updated version of Presentations, Canva now aims to become an AI platform with design tools, instead of a design platform with AI tools.
In doing so, the company is banking on agentic AI and autonomy, which it considers essential to continue its work aimed at democratizing design for all.
Article continues below
Canva AI 2.0 is the biggest change to Canva yet
The heart of Canva AI 2.0 is a three-tiered approach to getting things done: At the top is the visual suite, which we’re all familiar with at this point.
Underneath, however, is AI and context. Some of the new tools launched and refined in what is essentially the “rearchitect” of Canva are the same conversational interface throughout the design journey and two crucial but overlooked benefits when it comes to asset generation: layered object intelligence and iterative agentic editing.
Speaking at the event, co-founders Cliff Obrecht and Cameron Adams criticized existing AI chatbots for having to regenerate entire pixels to make changes, doing their best to keep everything else the same. Conversely, Canva AI 2.0 creates an asset in multiple layers and elements, so each part can be edited by either AI or a human worker.
As for existing images, including those already generated by AI, importing them into Canva will automatically decipher them and generate layers for easier revisions.
Crucially, Canva will also be able to generate a memory file for users, teams and organizations (which can be edited and refined) to better personalize content according to preferences, while access to brand guidelines helps keep fonts, colors and other rules applied for maximum consistency.
Canva AI 2.0 launches today as a search preview and, in true Canva style, it will be available to the first million users who will discover it via an Easter egg.
Follow TechRadar on Google News And add us as your favorite source to get our news, reviews and expert opinions in your feeds. Make sure to click the Follow button!
And of course you can too follow TechRadar on TikTok for news, reviews, unboxings in video form and receive regular updates from us on WhatsApp Also.
